Jim Riswold

2013 Creative Hall of Fame Inductee

Advertising, Education, Design, Illustration

Jim Riswold is a renowned advertising professional known for his impactful campaigns at Wieden+Kennedy, particularly for Nike, including iconic commercials like "Bo Knows" and "Hello World." After a stint as an artist, he returned to lead the agency's experiential ad school, W+K 12.

Jim Riswold - Creative Hall of Fame

Career

Jim Riswold spent his professional career at Wieden+Kennedy creating memorable and effective campaigns foremost for Nike. His commercials ?Bo Knows;? ?Hello World? featuring Tiger Woods;? and the work that paired Michael Jordan and Spike Lee as Mars Blackmon defined a new era in advertising and entertainment, as well as selling shoes.
 

 
After leaving the agency Jim worked as a full-time artist, creating a series of whimsical prints featuring historically taboo figures such as Mao, Mussolini and Hitler. Jim returned to work at Wieden+Kennedy where he heads the agency?s experiential ad school W+K 12.